IGW Promotional Materials

International Games Day is now International Games Week to offer you more options in picking a time and day that works for your library.

We invite libraries of all types to join in the celebration and take advantage of the following free publicity tools.

Libraries, be sure to register for the event in order to request a donation and be included on the international map! We’ll be updating the map at least monthly once registration opens.

Here’s a list of the resources on offer:


To download a logo, follow the link and then right-click on the image to save it.




The shortcut to the stand-alone web page of the map is http://bit.ly/IGDMAP16 – if you want to link to the map, use this shortcut.

If for some reason that shortcut doesn’t work, or you want to cut out possible errors from the referrer, the original URL is

https://www.google.com/fusiontables/embedviz?q=select+col1+from+1NiMwvKz8byHXaDIl-cthFMNJDhRBvp6OnhRLYLX_&viz=MAP&h=false&lat=43.59324147762077&lng=69.16628557031254&t=1&z=2&l=col1&y=2&tmplt=2&hml=ONE_COL_LAT_LNG .

(See why we wanted the shortcut? We recommend using the full address only in actual web links, and the shortcuts in any human-readable text!)

If you’d like to embed the map into an online promotion of the day, you can copy and paste into the HTML of your webpage:

<iframe width=”500″ height=”300″ scrolling=”no” frameborder=”no” src=”https://fusiontables.google.com/embedviz?q=select+col1+from+1NiMwvKz8byHXaDIl-cthFMNJDhRBvp6OnhRLYLX_&amp;viz=MAP&amp;h=false&amp;lat=33.692259655441504&amp;lng=1.4630385000000201&amp;t=1&amp;z=1&amp;l=col1&amp;y=2&amp;tmplt=2&amp;hml=ONE_COL_LAT_LNG”></iframe>

Or you can use a shortened URL, though this adds a point of failure by redirecting through bit.ly:

<iframe src=”http://bit.ly/IGDMAP16″ height=”300″ width=”540″ frameborder=”no” scrolling=”no”></iframe>

Here’s how it should look:

This map is automatically updated roughly once a fortnight with new registrations. That means more libraries may appear after you post the map. So either avoid talking about exact numbers, or be sure to note that the map may be updated after you write.

This year, we have several versions of the poster to allow for the proper size for different countries and for libraries that might hold their event on a different date.


The PDF version of these posters allow you to add custom text for your specific library and event.  Leave them blank if you want white space, or type your own event details into the PDF before printing it.

Letter size (8.5 x 11)

  • International Games Day 2017 Poster (Includes date & year, Letter size)

A4 size

  • International Games Day 2017 Poster

Email Signature Image

  • International Games Day Email Signature

Social Media

  • Social Media Tile

Sample Press Materials

Promotional text for sharing through library networks

If you’re based in Scandinavia, the USA, Australia, or Italy we already have volunteers promoting the week in your area. But if you’re based in any other countries, and want to share the day with other libraries, why not tell them about it? Below is some text for you to send around through your library networks.

(Note that this will need to be adapted to your local needs – possibly translation, of course, but also things like the number of continents mentioned if your home culture considers that North and South America, and/or Europe and Asia, are single continents and not two separate continents, as Australia and the US typically describe them. Feel free to tweak to suit your audience!)

Free worldwide event for libraries!

International Games Week (IGW) is an annual celebration of games, play, libraries and learning that any library in the world can join, and costs absolutely nothing to register for!

IGW has only the most flexible of entry requirements – you have to have some sort of game-related activity in or around your library, during or near the week, which in 2017 is October 29th through November 4th. That’s all! The games can be videogames on a library console, tabletop games, social games, party games, traditional folk games – whatever you think will work for your individual library and community.

Registration involves filling out a questionnaire that tells us a bit about your library and your plans for the day, and then gives you information about the donation options available to your library. You can also sign up for some international inter-library events that will give your community the chance to connect to other library communities all over the world.

We also have a promotional materials with posters, logos, and press materials to help you promote the day in your library. And there’s a blog at http://games.ala.org which publishes updates weekly on a range of topics to help inspire ideas, discussion, and of course learning around games and play in libraries.

International Games Week is a non-commercial, volunteer-run library initiative auspiced by the American Library Association in partnership with the Australian Library and Information AssociationNordic Game Day, and Associazione Italiana Biblioteche sponsored by a number of quality game publishers and distributors.

Social media and contacts

Follow International Games Day on Twitter at @ala_gamert! Tweet your stories using the tag #ALAIGW, and we’ll publicize them. Like us on Facebook and join the conversation there.